Gathering Client Characteristics

Brand Awareness is Everything!
Created for you by our CEO/Founder Teresa Schlup

In this lesson, I'll guide you through the process of creating client personas for effective branding. 

We've gathered a ton of information about our dream customer, but it's up to us to pick out the characteristics that are most specific to we are meant to serve.

Remember, you can create multiple personas, but for now, let's focus on the one that matches who you're looking to connect with.

Stay tuned for the next lesson, where I'll teach you how to create a client or audience persona story.
Resources
Percolating Persona Crafting Your Client Avatar with AI Workbook

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