Client Avatar Basics

Brand Awareness is Everything!
Created for you by our CEO/Founder Teresa Schlup

Gathering the Basics... 

Step 1: 

In this first lesson we are going to simply gather the basic information about us, our business and dream client demographics...  

Grab your notebook, tablet, or download the workbook below and answer the following questions... 

  1. Write out a brief description to share with your AI tools that captures who you are, and what services you provide. 
  2. Client Information: Gender, Age, Occupation, Income, Where are they located. 

Step 2: 

Open up your favorite AI research tool (we recommend ChatGPT) and copy/paste the following prompt, adding in the details you have gathered. 

I am working on developing my client avatar and looking to gain a deeper insights into who my people are.

  • I am a (business title/occupation)
  • I provide (services you offer)
  • My typical client is... (add in the basic details you listed above)

What insights can you offer based on this information? 

Resources
Percolating Persona Crafting Your Client Avatar with AI Workbook

Ready to learn?